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Yearly Business Plan Questionary

Dear Area Head,

從今年起,您所在地區(qū)的每個(gè)國(guó)家均需完成一份戰(zhàn)略規(guī)劃和年度商業(yè)計(jì)劃報(bào)告。

為更好地了解您所在地區(qū)當(dāng)前的工作進(jìn)展及尚未落實(shí)的事項(xiàng),請(qǐng)抽出片刻時(shí)間完成以下簡(jiǎn)短問(wèn)卷。問(wèn)卷包含是非題,按年度業(yè)務(wù)計(jì)劃的四個(gè)關(guān)鍵章節(jié)分組。

感謝配合!

1.Do you have a defined Portfolio Strategy?
2. Is your current Portfolio Strategy aligned with HQ portfolio requirements?
3. Do you submit on annual basis portfolio proposals to HQ?
4. Do you set up your Portfolio offers by key crop problems?
5. Do you segment your portfolio into categories based on market potential and Rainbow’s sales and profit potential?
6. Do you have a clear value proposition for each New Launch / Key Product?
7. Do you have a pricing strategy based on the value proposition of your New Launches / Key Products?
8. Do you define a sales action plan for your New Launches / Key Products?
1. Do you have a defined channel strategy for your country?
2. Do you have clear criteria for selecting your customers?
3. Have you identified your Prisma or Key Partners?
4. Do you segment and evaluate your Prisma Partners based on defined criteria?
5. Have you defined the value proposition for your Prisma or Key Partners?
6. Have you defined how you will support your Prisma customers (e.g. services, tools, visits)?
7. Have you taken specific actions to avoid channel conflict between different business models (especially Model B)?
1. Do you have a defined Branding & Demand Generation strategy for your country?
2. For each of your Key Product brands, have you defined clear value propositions?
3. Have you planned specific campaigns or activities aligned with your channel strategy?
4. Have you assigned clear responsibilities for the execution of your Branding & Demand Generation plans?
5. Have you prepared a budget and investment plan to support your Branding & Demand Generation activities?
6. Have you defined how you will monitor and ensure proper execution of these plans?
1. Have you defined the team that will implement your Business Plan?
2. Has your sales/marketing team structure changed compared to last year?
3. Have you identified the sales and marketing team needed to support your Prisma or Key Partners?
4. Have you defined the key roles, required capabilities, and KPIs for your commercial team?
5. Do you have training programs in place, or have you identified training needs for your team?
6. Do you have the necessary IT tools and infrastructure to support execution?
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